Customer Retention & Growth · F&B + Retail

Keep the customers you've already earned.

Foodlink helps businesses identify their customers, understand who's becoming inactive, reach them at the right time, and give them a reason to return.

Built for businesses that depend on returning customers.

View pricing

Trusted by growing businesses.

Foodlink runs the customer relationship layer for F&B and retail brands across Malaysia.

Customer Profiles Membership WhatsApp Marketing Points & Stamps Vouchers Daily Check-In Spin to Win Referral Rewards Member Days Automation Data Ownership Foodlink AI (Beta)

The sale happened.

A customer walks in.
They buy. They leave.
Then what?

Businesses work hard to earn customers. But after the transaction, the relationship often goes quiet. The customer may have enjoyed the experience — they simply stop hearing from the business.

01

The usual story

What happens after the sale today — for most businesses, nothing.

Ads · Social · Walk-in

You pay for attention. Some of it works.

First purchase

A customer finally buys. Great.

Customer leaves

Often without leaving a name, a number, or a trace.

Silence

No message. No reason to return.

Customer forgets

Not on purpose. Life is loud.

Business buys more traffic

And pays to meet the same strangers all over again.

The cycle repeats

Most businesses stop here.

It's also exactly where Foodlink starts.

02

With Foodlink

Every sale becomes the start of a relationship, not the end of one.

First purchase

The moment a transaction becomes a relationship.

Identify

Know who walked in — with membership and customer profiles.

Understand

See who's new, returning, active, or quietly slipping away.

Engage

Reach them at the right time — on WhatsApp, automatically.

Reward

Give them a reason: points, stamps, vouchers, member days.

Relationship continues

No more strangers.

You already paid to earn the customer.
The relationship shouldn't end after one transaction.

Repeat business is a system

A simple way to think about
why customers come back.

This is Foodlink's way of thinking about retention — not a scientific formula. Just the four things that decide whether someone returns. Hover or tap any factor.

Customer return= × × ×
01 Owned by your business

Great experience

Your product, your service, and the way customers feel when they deal with you.

Foodlink cannot make bad food taste better, or turn a poor product into a great one. Your business creates the reason customers want to return — we never pretend otherwise.

02

Recall

Stay visible after the customer leaves.

WhatsApp MarketingAutomated RemindersVoucher ReminderBirthday EngagementInactive Customer Retargeting
03

Reason to return

Give customers a timely reason to engage again.

VoucherPointsStampMember RewardsMember DaysCampaignsExclusive DealsSpinReferral Rewards
04

Convenience

Make the next interaction easier.

MembershipMini Web AppDigital VoucherCustomer AccountOrderingReservation

Your business creates the experience.
Foodlink helps keep the relationship alive.

What Foodlink does

Know them. Understand them.
Reach them. Reward them.

Four things, done consistently, decide what happens after the sale.

Customer ProfileMembershipTransaction HistoryCustomer Database
Customer SegmentationNew CustomerReturning CustomerActive CustomerInactive CustomerLast ActiveAverage SpendingCustomer Analytics
WhatsApp MarketingBroadcastAutomated WorkflowInactive Customer RetargetingVoucher ReminderBirthday MarketingVIP RetargetingOne-Time Campaign
VoucherPointsStampingMember DaysRank RewardsDaily Check-InSpin to WinReferralExclusive Deals

Product story

How Foodlink works.

Scroll through the four chapters of a customer relationship. The product view changes with each one.

Customers
CustomersSegments
NewReturnActiveInactive
SL
Sarah LimLast active · today
Active
MT
Marcus TanLast active · 2 days ago
Return
AR
Aina RahmanFirst visit · yesterday
New
JL
Jason LeeLast active · 34 days ago
Inactive
BroadcastOne-time campaign
Segment · Inactive 30+ days

"Hi {first name}, we saved a little reward for your next visit. See you soon?"

Send · tomorrow, 11:00
Birthday messageOn their day
Voucher reminderBefore it expires
Inactive retargetingAfter 30 quiet days
VIP retargetingTop spenders going quiet
Rewards & campaignsMember day
Voucher
Points
Stamp
Member Day
Daily Check-In
Rank Rewards
Spin to Win
Referral
Member Day · double points every Friday
Mini web appNo download needed
Scan to check in & earn
Gold member120 pts
RM5 voucherValid this month
Buy-1-Free-1Member exclusive
OrderingDine-InPickupDeliveryReservationQueue

Chapter 01 · Know who your customers are

Your customers shouldn't be anonymous.

Understand who is engaging with your business and who may need attention.

Member DashboardCustomer ListingCustomer ProfileLast ActiveAverage SpendingNewReturnActiveInactive

Chapter 02 · Stay in their memory

Stay connected after they leave.

Reach the right customers based on behaviour and timing instead of sending everything manually.

WhatsApp MarketingBroadcastAutomationCustomer SegmentsInactive CustomerBirthdayVoucher ReminderVIP CustomerOne-Time Campaign

Chapter 03 · Create a reason to return

Give them a reason to come back.

Build customer engagement around how your customers actually buy.

VoucherPointsStampMember DayDaily Check-InRank RewardsSpinReferral

Chapter 04 · Make the next interaction easy

One simple place for your brand.

Give customers one simple place to interact with your brand — without forcing them to download another app.

MembershipMini AppVoucher WalletCustomer AccountF&B · OrderingDine-InPickupDeliveryReservationQueue

Set it once

Your customer follow-up
shouldn't depend on your memory.

Define the customer journey once. Foodlink helps trigger the right engagement when the right customer condition is met.

Birthday flow

Customer birthday
Birthday message
Birthday reward

VIP flow

VIP becomes inactive
VIP retargeting
Targeted comeback offer

Less manual chasing.
More consistent customer engagement.

Foodlink AI · Beta

A marketing assistant inside your customer platform.

Foodlink is a customer retention platform first. AI is a capability inside it — an assistant that helps you act on your own customer data.

  • Generate campaign ideas
  • Suggest marketing content
  • Assist with customer targeting
  • Help create promotions
  • Answer questions about the business
  • Help merchants understand customer data

In beta — capabilities are limited while we learn with early merchants.

Foodlink AI Beta
Ask about your customers…

Foodlink AI lives inside the Foodlink dashboard. It helps with ideas and targeting — your judgement stays in charge.

Built for repeat business

Built for businesses that depend
on returning customers.

Not every industry — just the ones where a customer coming back is the whole business.

F&B

RestaurantsCafésBubble TeaBakeryDessert ShopsFood Chains
  1. First Order
  2. Membership
  3. Customer Profile
  4. Customer Behaviour
  5. Retargeting
  6. Reward
  7. Relationship Continues
Explore Foodlink for F&B

Retail

Beauty & SkincarePet StoresFashionConvenience RetailSpecialty RetailLifestyleHealth & Wellness
  1. First Purchase
  2. Customer Profile
  3. Purchase History
  4. Customer Segment
  5. Automated Engagement
  6. Loyalty / Offer
Explore Foodlink for Retail

Simple pricing

Start free.
Upgrade when your business grows.

Start building your customer base at no monthly cost. Upgrade when you need more members, more stores, more WhatsApp marketing, payments or e-commerce.

Start
RM0/month

Start building your first customer relationships with Foodlink.

  • 1 Store
  • 100 Members
  • Get 10 WhatsApp Credits One-time, not monthly · top up at RM1 each
  • Data Ownership
  • Foodlink AI (Beta)
  • Payment / Terminal
  • Selling Member Package
  • E-Commerce
  • Optional design service — RM500 one-time

Membership Point / Rank, Stamps, Check-In, Spin to Win, Referral, Vouchers & Cash Back — included in every plan.

Start Free
Most popular Grow
RM199/month

For growing businesses that need more members and proper follow-up.

  • Up to 2 Stores
  • Up to 3,500 Members
  • Get 350 WhatsApp Credits One-time, not monthly · top up at RM1 each
  • Payment / Terminal
  • Data Ownership
  • Foodlink AI (Beta)
  • Selling Member Package
  • E-Commerce
  • Optional design service — RM500 one-time

All engagement features included — same as every plan.

Choose RM199 Plan
Scale
RM299/month

For established businesses running multiple stores and selling online.

  • Up to 3 Stores
  • Up to 10,000 Members
  • Get 1,000 WhatsApp Credits One-time, not monthly · top up at RM1 each
  • Payment / Terminal
  • Data Ownership
  • Foodlink AI (Beta)
  • Selling Member Package
  • E-Commerce
  • POS Integration (Foodlink Connect API)
  • Optional design service — RM500 one-time

All engagement features included — same as every plan.

Choose RM299 Plan
Compare plansStartGrowScale
PriceRM0 / monthRM199 / monthRM299 / month
Store123
Payment / Terminal
Member limit100 members3,500 members10,000 members
Design service (optional)RM500 one-timeRM500 one-timeRM500 one-time
WhatsApp credits (one-time, not monthly)Get 10Get 350Get 1,000
Data ownership
Foodlink AI (Beta)
Selling member package
E-commerce
POS integration (Foodlink Connect API)
Extra WhatsApp creditsRM1 / creditRM1 / creditRM1 / credit
Included in every plan Membership Point / RankCustomer FeedbackCollect StampCustomer Check-InSpin to WinReferral PlanRedemption PlaceDeals VoucherExclusive DealsCash Back

More than 3 stores, more than 10,000 members, or special requirements? Talk to Sales — you never have to force a plan that doesn't fit.

Start / Grow / Scale are positioning labels for comparison — choose by business size.

Build your first 100 customer relationships.

Start using Foodlink with up to 100 members and no monthly subscription.

Start Free RM0/month

Your first 100 members · free

Real relationships

Built around real customer relationships.

Every Foodlink feature maps to a real moment between a business and its customers.

A birthday message that lands on time — every single time.

Birthday engagement

A quiet regular, brought back by a voucher that felt personal.

Inactive retargeting

A VIP greeted by name — because the business remembers.

Customer profiles

Case studies with verified results are added as merchants share them — no invented numbers, ever.

FAQ

Questions, answered.

Foodlink helps you identify your customers, understand who's active or becoming inactive, reach them at the right time, and reward them so they come back. It manages the relationship after the transaction.

No. Foodlink started in F&B and now serves retail too — any business with meaningful repeat purchase potential.

Yes. Beauty, pet stores, fashion, convenience, specialty, lifestyle, health and wellness — if customers can come back, Foodlink fits.

No. Customers interact through a mini web app — membership, vouchers, check-ins — without installing anything.

Yes. The free plan includes 1 store, 100 members, 10 WhatsApp marketing credits and the full engagement toolkit.

Your 100 members stay, with all their points and vouchers. New customers can't join until you upgrade, so upgrade to the RM199 plan before you hit the limit to raise it to 3,500.

Create a message, choose a customer segment — like inactive or birthday — and send. Automations can also send based on conditions you set once.

Each credit sends one WhatsApp marketing message to one customer, from your business's own WhatsApp number. Every plan comes with a one-time starting allowance (10, 350 or 1,000 credits). Credits don't reset monthly; when they run out, top up at RM1 per credit (the rate follows the USD–MYR exchange rate and may change).

Yes — WhatsApp our team and we'll upgrade you. Your members and data come with you.

Yes — 1 store on the free plan, up to 2 on RM199, up to 3 on RM299. Need more? Talk to Sales.

Payment and terminal support is included on the RM199 and RM299 plans.

Yes — e-commerce is included on the RM299 plan.

Yes, on the RM299 plan. Foodlink Connect is our API for POS systems: QR payment, member lookup, recording sales, voucher redemption and refunds. Your POS provider connects to it; WhatsApp us and we'll share the details with them.

A beta assistant inside Foodlink. It helps generate campaign ideas, draft content, and make sense of your customer data. It's a capability, not the product itself.

Yes. Membership, loyalty and engagement work on every plan — payments and e-commerce are only on paid plans.

Keep the customers you've already earned

Don't let your next customer become a stranger again.

Start building customer relationships that continue after the transaction.

Start Free · RM0/month